Smart tourist guide application for the introduction of Malang city tourism potential using hybrid technology

Abstract

Tourism in Malang City with Strategic City Branding (Beautiful Malang) is one sector that contributes significantly to efforts to increase regional income. The variety of types of tourism that exist, it needs to be supported by the existence of a good information dissemination system. The existence of this system makes it easy for women to get access to regional tourism information. In this study, two technologies were used, namely geographic information systems and augmented reality. The use of GIS technology aims to provide information that is geographically related to a tourism object. While Augmented reality is used to bring up 3D objects along with information relating to the tourism object. In its application, this application was successfully used with 90% of respondents expressed satisfaction with the performance of the application. The rest complained about the delay when scanning the tourism object markers. The use of this hybrid technology is expected to be able to provide tourism information with more attractive packaging as well as an educational media for tourism promotion. For further development, it is necessary to apply an efficient data parsing concept so that there is no delay when there is a data request.