Abstract

This study sought to identify significant barriers to market access and marketing connections for small-scale rural farmers, evaluating the impact of demographic factors (gender, education level) and operational factors (years in farming, distance from home, type of commodity) on these constraints. The research employed a cross-sectional descriptive and inferential quantitative approach to examine the barriers to market access and marketing connections among small-scale rural farmers in Ghana's Volta area. The conceptual framework is based on a multi-theory approach. The contingency theory elucidates the significance of farm size, resource availability, and geographic location; the human capital theory delineates the impact of education level and years of farming experience; and the logistics and spatial analysis framework examines how transportation infrastructure, geographic location, and commodity type affect market access and connections. The investigation indicated that inadequate road infrastructure and elevated transportation expenses were the primary obstacles for small-scale rural farmers in accessing markets, with notable disparities based on gender and educational attainment. The commodity kind, years of cultivation, and distance from home substantially influenced limitations. The study concentrated on the Volta region, however the results are probably relevant to other regions in Ghana because of comparable agro-ecological zones and rural socio-economic traits. The rigorous research design, data collection techniques, and comprehensive analysis guarantee dependable and valid outcomes. Notwithstanding possible constraints in generalisability, the research provides comprehensive insights into the distinct issues encountered by small-scale farmers. It emphasises socio-economic factors affecting market access, illustrates the impact of farm-level contingencies on market access and linkages, identifies both diversity and uniformity among small-scale farmers, and addresses a gap in the literature by offering empirical evidence on market access constraints specific to the Volta region that may have global relevance. These contributions are significant for both academic comprehension and practical initiatives aimed at assisting small-scale rural farmers in Ghana and analogous environments worldwide.

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