Abstract

This research aims to analyze the influence of production factors (land, capital, raw materials, labor) and understanding of sharia for each explanatory (independent) variable studied on the production of fried chicken with flour in the city of Pekanbaru. The research sample consisted of 52 street food flour fried chicken businesses in Pekanbaru City. The data used for the analysis is primary data obtained directly from business actors of fried chicken with flour in the city of Pekanbaru. The data analysis technique used is multiple linear regression with the Cobb-Douglas production function model in drawing conclusions. The results of the research show that land, capital, raw materials, labor and understanding of sharia from each explanatory variable studied simultaneously have a positive and significant effect on the production of street food flour fried chicken businesses in Pekanbaru City. Partially, land, capital, raw materials, labor and understanding of sharia from the explanatory variables have a positive and significant effect on the production of fried chicken with street food flour in Pekanbaru City. Thus, it can be concluded that the explanatory variables influence the dependent variable by 96.26%, the remaining 3.74% is influenced by other variables which are not included in the research model.

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