Abstract

With the advent of social network services such as Twitter, Facebook, Tumbler, and Google+, the research on social network and media analysis has been greatly advanced. In recent years, the interactions among people, sharing of knowledge and experiences, community activities in social network services increase greatly, which would make the research on social networks more important. Furthermore, as social media contents within social network services are rapidly being produced and consumed, the social media contents now account for the majority of content published on the world wide web. Social media is differentiated from traditional media in many aspects such as its frequency, quality, usability, immediacy, and permanence, which leads to significant potential to the social media analysis research.

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