Abstract

The 13 Favorite Assignments featured here were presented at the 2012 Association for Business Communication (ABC) Annual Convention, Honolulu, Hawaii. A variety of learning objectives are featured, including the following: enhancing resume’s visual impact, interpersonal skills, social media, team building, web design, community service projects, and ethics. The authors share ideas for the classroom, for online instruction, and are taught in a single class or designed to consume an entire semester. Each assignment reflects the individual author’s passion for active learning that stimulates practical skill-building, judgment, and communication skills. Additional teaching materials—including instructions to students, stimulus materials, slides, grading rubrics, frequently asked questions (FAQs), and sample student projects—are posted on http://www.salesleadershipcenter.com/research.html#mfa13 . More excellent Favorite Assignment papers can be seen on the above webpage. This year, a bonus five authors have web-published their innovations.

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