Abstract

The 12 Favorite Assignments featured in this article were presented at the 2011 Annual Convention of the Association for Business Communication (ABC), Montreal, Canada. A variety of learning objectives are featured: delivering bad news, handling difficult people, persuasion, reporting financial analysis, electronic media, face-to-face communication, and much more. Some Favorite Assignments take a full semester to complete; others can be done within a single class. Each assignment reflects the individual author’s passion for active learning that stimulates practical skill building, judgment, and communication skills. Additional teaching materials—instructions to students, stimulus materials, slides, grading rubrics, frequently asked questions (FAQs), and sample student projects—are posted on http://www.salesleadershipcenter.com/research.html#mfa12 .

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