Abstract

Technological innovation is a vital method for enterprises to remain sustainably competitive. Highlighting the emerging information technology such as cloud computing, big data, and Internet of Things (IOT) provides grounds for options of technological innovation for service-orientated enterprises, how could the service-orientated enterprises make appropriate and effective decisions? This paper constructs the evaluation criteria system of a technological innovation scheme selection based on the four-dimensional model of service innovation and uses the hybrid multi-criteria decision model (MCDM) to make systematic selection. That is, to analyze the relationship between every dimension and criteria based on Decision Making Trial and Evaluation Laboratory (DEMATEL) method, draw out the network diagram, calculate the weighted ratio of each indicator using the Analytic Network Process (ANP) method, and finally through integrating the modified VlseKriterijumska Optimizacija I Kompromisno Resenje (mVIKOR) method to order the enterprise innovation scheme. The result of this paper shows that Beacons technology is the best service innovation scheme, and the sequencing of each dimension’s weight is the new service delivery system, new client interface, new service concept, and technology choice. It also, combining with the research conclusion, gives out advice on enterprises’ technological innovation selection process.

Highlights

  • As a comprehensive industry, along with social and economic development, the service industry is an important driving force for economic growth, and one of the main users of emerging Internet technology [1]

  • The analysis process of the hybrid multi-criteria decision model based on the DANP-modified VlseKriterijumska Optimizacija I Kompromisno Resenje (mVIKOR) method is as follows: after determining the evaluation criteria, the original data obtained from the Decision Making Trial and Evaluation Laboratory (DEMATEL) survey is analyzed, and the comprehensive matrix T based on each dimension and criteria is obtained

  • The DANP method consists of DEMATEL and Analytic Network Process (ANP), with the DEMATEL method being used to understand the causal relationship of complex things through the hierarchical structure [36]

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Summary

Introduction

Along with social and economic development, the service industry is an important driving force for economic growth, and one of the main users of emerging Internet technology [1]. The hybrid multi-criteria decision model based on DANP (DEMATEL-based ANP)-VIKOR method has been proved to be effective in solving multi-objective and multi-attribute decision-making problems It is widely used in fields of management and finance, including risk assessment [9], website quality improvement [10], tourism Policy assessment [11], brand marketing management [12], and stock selection [13]. Given the complexity of the selection process of the service-oriented enterprise’s technological innovation program, which involves many influencing factors, such as technology, cost, employee, and so on; the selection of technological innovation should be considered a multiple criteria decision-making problem These related variables are interdependent and interact with each other. This paper attempts to adopt the hybrid multi-criteria decision model based on the DANP-VIKOR method to select the technical innovation scheme of the service-orientated enterprises

Construction of Evaluation Criteria of Technical Innovation Scheme
New Service Concept
New Client Interface
New Service Delivery System
Technology Selection
Hybrid Multi-Criteria Decision Model
DANP Method
mVIKOR Method
Case Analysis
Data Collection
C2 C3 C4 C5 C6 C7 C8 C9 C10 C11 C12 C13 C14 C15
Build the Relationship between the Network Diagram Based on DEMATEL Method
Calculation of Criteria Weights Based on ANP Method
Findings
Conclusions
Full Text
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