Scenario-Based User Experience Research in Automobile Interior Lighting Innovation

Abstract

To implement advanced technology into appropriate design with WOW user experience, an approach of scenario-based User Experience Design (UED) method was proposed for further exploring the application of user experiences in automobile interior lighting innovation. The related literatures of User Experience Design (UED), scenario-based design and scenario-based prototype methods were analyzed. Then, the Scenario-based user experience research was divided into three dimensions including target user, behavior pattern, and user scenario. Through quantitative research and qualitative research, including user observation, interview, and questionnaires as well as data collection and processing, the typical UED scenario model was constructed, and the scenario-based automobile interior lighting system was proposed. Finally, some innovation design concepts and a scale size prototype were developed to verify the effectiveness and practicality of the scenario-based UED research of automobile interior lighting innovation.