Abstract
Market Basket Analysis is one of the famous Data Mining applications, where is the later extract hidden and previously unknown patterns, relationships and knowledge that are difficult to detect with traditional statistical methods [1]. This type of analysis is rarely been applied in the Arab Markets compared to the non-Arabic Markets. This paper will address the Saudi Arabia Market Basket Analysis using real data from one of the biggest Supermarkets in Saudi Arabia. At the end of this analysis study, we come up with a helpful information and facts for Saudi Arabia Markets. Finally, we come up with new knowledge about Saudi Arabia baskets which may help both marketers as well consumers in the same time.
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