Abstract

By taking the freedom of thinking and knowing of those who have completely surrendered to the symbols imposed by consumer culture, the perfect bodies that they idealize, and the super-foods that they classify, individuals have been left vulnerable. This study aims to reveal in which way healthy life practices affect individuals who develop a healthy obsession with nutrition (orthorectic) and the social consequences of the perception that these individuals possess based on the fact that a strong society should consist of both mentally and physically healthy individuals. These individuals who transform healthy living into obsessions under the titles of healthy eating and sports are constructing new identities through their bodies with the concerns of being admired, accepted, and approved in society under the guidance of consumption culture. At the same time, individuals who move away from the soil and food production processes become alienated from their bodies and the food that transforms their bodies and get sociological diseases.

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