Abstract
The structure of the manufacturing industry has forced manufacturing companies to understand the importance of digitalization and servitization transformation, in terms of production and R&D. In this study, we examine the relationship between servitization, digitization, and enterprise innovation performance through the lens of dynamic capabilities within enterprises. We also discuss the impact of the transformation servitization strategy on business innovation, and the mechanisms by which it impacts business innovation performance. The study’s findings indicate that servitization significantly contributes to innovation performance, and digitalization acts as a mediating mechanism between the proposed relationships. Thus, this article argues for the integration and growth of servitization and digitization.
Highlights
Under the leadership of national strategies such as Industry 4.0 and smart manufacturing, and on the theoretical foundation of the deep integration of information technology within the manufacturing and productive service industries, transformation has become an unavoidable choice for manufacturing firms to successfully acquire competitive advantages [1]
The results show that the level of servitization, the interaction term between servitization and learning capabilities, and the interaction term between servitization and organizational reconfiguration capabilities positively contribute to the digitalization level of the firm at
The findings indicate that: (1) servitization plays a significant role in promoting enterprise innovation performance; (2) servitization can improve enterprise innovation performance by influencing an enterprise’s digitalization level
Summary
Under the leadership of national strategies such as Industry 4.0 and smart manufacturing, and on the theoretical foundation of the deep integration of information technology within the manufacturing and productive service industries, transformation has become an unavoidable choice for manufacturing firms to successfully acquire competitive advantages [1]. Studies have revealed that advanced manufacturing enterprises are actively innovating the manufacturing industry’s production mode through the use of information technology such as the Internet, big data, and artificial intelligence, comprehensively improving product design, manufacturing, and management [2]. These enterprises have begun to improve their environmental performance [3,4,5]. The transformation of manufacturing enterprises to digital services has become an effective strategy for enterprises to achieve a favorable market position and increase value creation
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