Abstract

The topicality of the research topic lies in the fact that digital technologies nowadays are actively tapping into all spheres of activity, influencing the processes taking place in the economy. The development of the digital economy is characterized by large-scale use of the latest information technologies and databases, which contributes to the formation of the country's innovative potential, providing the necessary conditions and infrastructure for the mainstreaming of high-tech enterprises. Due to the fact that the digital economy is closely related to ensuring the country's competitiveness, increased attention from the state is required to introduce the possibilities of using information technologies in practical activities related to financing priority investment projects and justifying their effectiveness. The role of the development of the digital economy, the conditions for the formation of the innovation environment have been considered in the article, the importance of the availability of information in assessing the feasibility of investing in innovation has been substantiated. A practical example of an erroneous analysis of the effectiveness of innovative projects in the face of the inaccessibility of reliable information and the significant impact of subjective assessments has been given.

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