Abstract
Tapioca industry in Margoyoso District is a household industry which positively contributes to the growth of the region's economy as it is able to absorb 6,61% of productive age populationor absorb 3,300 workers.On the other hand, the industry impacts contamination of river water in the form of pollutants dissolved materials and particulates into water bodies so that the quality of water decreases even does not work anymore in accordance with the allocation for irrigation or run off of agriculture. The purpose of this research is to: strengthen environmental awareness; calculate the success of the reinforcement action and minimize water body contamination. The research was conducted in two villages of tapioca industry center in Margoyoso district - Pati Regency Administration Area. The determination coefficient of R Square is 0.802 which indicates a successful effort of 80.2%. Regression equation Y = 34.097 + 0.608 X. Industrial entrepreneur's concern increased on 8.45 from total indicator or position to 70.72 so that the gradual effort showed success to minimize water contamination of Suwatu River. The business community of tapioca should build installation of wastewater treatment.
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