Abstract
Taking into consideration that lately tourism has become one of the most significant economic activities, and hospitality as its main key part there is a need to observe constant market trend changes in order to achieve business improvements for hoteliers. Modern technologies in hospitality influence on cost reduction, increase of profit and competitiveness, and finally on enhancing guests' satisfaction. The usage of modern technologies in rational use of energy is of strategic importance for every hotel company due to reduction of costs, strengthens of competitiveness, increases of productivity, and on the other side, becomes a strategic tool which influences on business efficiency improvement. Therefore, there is a natural need and feeling of those who are stakeholders of tourism and hospitality to inform themselves about new technologies. The aim of this article is to provide insight into the latest trends, necessities and current issues in the field of for rational use of energy in all areas of hotel operations, which will result in the creation of high-quality services and provide full customer satisfaction.
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