Abstract
Foreword by F. J. Marquis. Introduction. Part 1. Section 1. Survey of Retailing Organisations 1. Preliminary 2. The Small Independent Shop 3. The Speciality Shop 4. The Departmental Store 5. The Multiple Shop 6. The Co-operative Movement 7. The 'Fixed Price' Chain Store 8. The Characteristics of Multiple Organisations 9. Club Trading 10. Mail Order Business Section 2. The Departmental Store in Action 11. The Building 12. The Organisation 13. Budgetary Control of Merchandising 14. Budgetary Control of Expenses Part 2. To-day and To-morrow 15. An Objective Analysis of Retailing 16. Future Trends
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