Abstract

Abstract: Today's business and commerce are heavily influenced by online reviews. Most online product purchase decisions are based on customer reviews. As a result, opportunistic individuals or groups seek to shake product reviews in their favor. Fake online reviews have a significant impact on the efficiency of online consumers, merchants and e-commerce markets. Despite academic efforts to study fake reviews, there remains a need for research that can systematically analyze and summarize their causes and consequences. This task provides a semi-supervised and supervised text mining model for detecting fake web reviews and comparing their effectiveness to hotel review datasets. Keywords: Semi-Supervised. Supervised, Detection, Fake Review, Marketing

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