Research on the Security of Personal Information in the Era of Big Data

Abstract

The advent of the era of big data has made people’s lives more intelligent and convenient, and has brought enormous value to human beings. At the same time, it has brought about a lot of challenges. Personal information security is one of them. In the big data era, massive amounts of personal information are continuously input, simultaneously, the means of illegally acquiring, disseminating, and applying personal information are emerging in endlessly, Raising human thinking about information security. Therefore, the personal information security problem caused by big data should not be underestimated. Firstly, it introduces the related concepts of personal information, discusses the sources of risks faced by personal information in the process of implantation, dissemination and application. Secondly, it discusses the existing problems and solutions in China. Finally, the application difficulties and coping strategies of information security technology are analyzed, which provides theoretical support for personal information security in the era of big data.