Research on the promotion of efficient and energy-saving architecture in brand management

Abstract

With the rapid increase of the number of people on the earth, the environment is deteriorating gradually, and there is a shortage of resources. Therefore, it is urgent to actively participate in the creation of efficient energy-saving technology. The purpose of this article is to study the role of high-efficiency and energy-saving architecture in corporate brand building, explore the relationship between energy-efficient technologies and corporate brands, and make a little contribution to reducing resource waste and environmental pollution and promoting sustainable development. As the facade of an enterprise, the value of brand is relative to the customer. Improper brand management will lead to problems in the service quality of enterprises, so that the perceived value of customers will decline rapidly the number of customers will be less and less. In this paper, we first propose solutions to the problems in the establishment of energy-efficient architecture and repair the complete architecture. Secondly, it expounds the importance of brand in the enterprise and its role. Finally, the paper uses the constructed high-efficiency and energy-saving architecture to be applied in an enterprise for half a year to explore the promotion effect of the high-efficiency and energy-saving architecture on the brand processing of enterprises. Through the test, it is concluded that the construction of a complete university energy-saving program plays an important role in the enterprise brand processing, which can ensure the implementation of the enterprise brand. To promote each member of the enterprise group and the brand complement each other, improve the customer's dependence on the brand products, and help customers to stabilize consumption.