Abstract
In the composition of Jingning county economic system in Gansu Province, "Jingning" apple industry is a pillar industry of economic development. Jingning Apple has always been loved by domestic customers, and gradually began to sell well in Southeast Asia and even Europe and the United States. Therefore, promoting the development of apple industry and optimizing the promotion mode of apple industry in Jingning are the primary tasks of developing county economy and realizing the strategy of rural revitalization in Jingning County at this stage. This paper focuses on the actual situation of apple industry development in Jingning County, and based on the concept of high-quality development, discusses the industrial promotion strategy of Jingning Apple under the background of rural revitalization, aiming at promoting the innovative development of apple industry in this region, enhancing the value of the whole industrial chain of Jingning Apple, and contributing to the rural revitalization strategy of Jingning County.
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