Research on the Policies Responding to the Rise of Platform Monopolies

Abstract

Platform enterprises operate in the platform business model, which is very different from traditional enterprises. Therefore, the legal regulation of mutual monopoly of Internet platform enterprises has become more complex. Facing the monopoly phenomenon in the platform economy market, we must have appropriate policies to deal with it and alleviate the problem of unfair resource allocation under incomplete market competition. This essay briefly analyses the corresponding policy of platform monopoly in different jurisdictions. From the antitrust experience of the United States and China, it can be concluded that preventing market monopoly is the primary goal to deal with platform monopoly. From the EU's antitrust experience, it can be supposed that preventing data monopoly is a vital goal to deal with platform monopoly. Through the combination of Anti-market monopoly and Anti-data Monopoly policies, we can appropriately deal with the platform's market monopoly, stimulate the platform's economic vitality, and create more economic value for the market.