Abstract

With the growth of people's consumption demand and the popularization of transportation, ecotourism has gradually entered people's vision and become a fashionable choice for people's leisure. Since the reform and opening up, tourism has increasingly become a popular and popular form of consumption. It appears in people's life and has the characteristics of personalization, leisure, and diversification. Based on the understanding of the current situation of the integrated development of ecotourism and sports tourism, this paper discusses the integrated development strategy of the ecotourism industry and sports health industry. As an important content and component of rural industry, it is very necessary to promote the better development of ecotourism. It is also an important task to implement the Rural Revitalization Strategy. It has important value and significance for improving the rural industrial structure and promoting rural economic development. The purpose of this study is to promote the coordinated development of the ecotourism and sports health industry and to provide help for the stable development of tourism in the market competition environment.

Highlights

  • With the rapid development of tourism and the increasing demand for tourism, in recent years, ecotourism has attracted a large number of sports lovers with its simple rural environment and beautiful natural landscape [1]

  • Ecotourism is an industry with farmers as the main body, rural folk culture as the core, and urban residents as the main target customers. e purpose of developing ecotourism is to lead farmers to get rich and promote rural economic development [2]. e integration of ecotourism and sports tourism breaks the traditional single agritainment tourism mode

  • As an important content and component of rural industry, ecotourism is very necessary to promote the better development of ecotourism, which is an important task in the implementation of Rural Revitalization Strategy and has important value and significance in the improvement of rural industrial structure and rural economic development [5]

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Summary

Introduction

With the rapid development of tourism and the increasing demand for tourism, in recent years, ecotourism has attracted a large number of sports lovers with its simple rural environment and beautiful natural landscape [1]. In order to break the urban-rural dual structure and promote the integrated development of urban and rural areas, the Party Central Committee timely put forward the “Rural Revitalization Strategy,” which aims to lead the Journal of Healthcare Engineering direction of rural reform and development in the new era, comprehensively stimulate the vitality of rural development, and establish and improve the system and mechanism to accelerate the sustainable development of rural economy and society [8]. E development of rural sports tourism is conducive to balancing the relationship between urban and rural areas, adjusting the rural industrial structure, promoting rural economic development, and achieving the goal of national fitness and national health [10]. Based on the current situation of the integration development of ecotourism and sports tourism, this paper discusses the integration development strategy of the ecotourism industry and sports health industry, aiming to promote the coordinated development of ecotourism and sports tourism and provide help for the stable development of the tourism industry in the market competition environment

Problems in the Development of Sports Tourism and Ecological Tourism
The Combination of Sports Tourism and Ecological Tourism
Conclusions
Full Text
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