Abstract
With the birth and development of Internet, it has been widely used in people's daily life and work, and new media plays an important role in the network environment. College students are the pillar of the society and the future of the motherland. In the new media era, the way of obtaining information and the way of learning have changed greatly. For the current ideological and political education of college students, there are many problems. We can give full play to the advantages of the new media environment, actively improve the content of Ideological and political education model, and improve the efficiency and quality of Ideological and political education. Based on this, this paper mainly analyzes and studies the Countermeasures of Ideological and political education of college students in the new media environment, and provides reference for relevant workers.
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