Abstract
Comprehensively planning urban and rural culture is the inevitable requirement to promote the development of urban-rural integration. Speeding up the development of urban and rural cultural integration is an important content to construct modern civilized society, and can also constantly promote to create excellent opportunities for the development of rural cultural industry. In the process of integration of urban and rural development, the functions of rural cultural industry point to the prosperity of rural culture, protection of rural cultural ecology, propulsion of the development of rural productive forces, acceleration of the rural modernization and new-type urbanization construction, and the construction of mainstream culture and ideology in new countryside. It is an effective way to promote the healthy development of rural cultural industry through actively implementing and developing the resources, brand, export- oriented development and hierarchical advancing strategy of rural cultural industry.
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