Research on the Challenges and Development Path of E-commerce in China in the New Era

Abstract

With the popularization of the Internet, e-commerce is developing very fast. However, there are still many obstacles and challenges which affect the healthy and sustainable development of e-commerce in the new situation. This paper makes an in-depth analysis of the main characteristics of electronic commerce in China, exploring the major challenges faced in its development process, putting forward the solution to improving the development of e-commerce in China under the new situation.