Research on the Application of Green Supply Chain Management: Based on SCOR Model

Abstract

This paper takes Apple Inc. as the research object and explores the green supply chain management issues based on the SCOR model. By combining the SCOR model through the theoretical framework and the characteristics of Apple's supply chain, management practice suggestions are made to reveal Apple's green performance in terms of environment, resources, and social responsibility. The study results show that Apple performs better in green procurement and marketing, but is slightly inferior in green recycling storage, and transportation. This provides valuable ideas for Apple's subsequent industrial sustainable development strategy, as well as lessons and references for other companies and industries, helping to promote the green development of the entire supply chain industry. In the future, it will be a key area to continue in-depth research on promoting and optimizing green supply chain practices in different industries and enterprises of different sizes.