Abstract

The aim of this study is to explore the tourism management professional education reform from experiential learning perspective, focus on the tourism management education how to carry out experience learning concept, improve the overall quality of education, change the traditional education model and tourism management teaching practice experience learning thinking of macro policy and microcosmic operation. Based on the current situation of the domestic tourism education and management, we put forward the connotation of experiential learning, concept and characteristics. Taking the tourism management specialty of Changchun Vocational Institute of Technology reform as an example, we use the factor analysis method of mathematical model, in view of the difficulties of current domestic tourism education and management, improving and expanding the application range of experiential learning theory, from the angle of practice, strengthen the education for the industry to expand the demand to the talent, to promote the tourism management education and international development, from the tourism sustainable development angle optimization of tourism management and development strategy.

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