Abstract
Sun protection is an essential need of most women in Hanoi, especially in hot weather and ozone depletion. Sun protective clothing currently meets the needs of covering and protecting against UV rays but does not satisfy all the needs of comfort and aesthetics of the wearer. In order to propose solutions to improve the product, the researcher has designed a questionnaire, conducted a paper-based survey and electronic survey for 400 women living in Hanoi. The results showed that most of the respondents were satisfied with the sun protective ability and the reasonable price was from 200,000 to 500,000VND, however, if the product is improved on the style of clothing (simple, youthful, active), covering the whole body, the construction can be flexible according to the needs of use, integrating the ability of light rain-proof, antimycotic, it will better meet wearer's demand.
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