Abstract
The era of big data provides new vitality for the development of enterprises. And the traditional application pattern of financial management cannot come up with the development requirement of the era of big data. Financial management is the core work of enterprise operation and management, and good financial situation can support the sustainable development of enterprises. This paper launches the research on the innovation of enterprise financial management in the era of big data, which includes the analysis of the current situation of financial management in the era of big data and the the accordingly various impacts on enterprise financial management, the discussion of the advantages brought to enterprise financial management in the era of big data, and further discussion of the innovation of enterprise financial management in the era of big data, aiming to enable enterprises to correctly cope with the context of the era of big data, and make financial optimization management play an important role in the innovation and development of enterprises.
Published Version
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