Abstract
With the development of digital technology, mobile terminals have become a new medium for museum cultural and creative products to spread the connotation of art and culture. The innovation of digital technology has caused corresponding changes in the design of cultural and creative products, and various digital cultural and creative products have been created on its basis. The emergence of digital technologies such as mobile Internet, cloud computing, AI, VR, human-computer interaction, and 5G communication technology has brought broader development prospects for digital creative design. This article studies the concepts of cultural symbols and design methods of the digital cultural and creative products of The Palace Museum to provide new ideas for the design of digital cultural and creative products of the museum. We choose Twelve Beauties of Prince Yong as an example, the first digital cultural creation product of The Palace Museum.
Highlights
Twelve Beauties of Prince Yong, Auspicious Symbols in the Forbidden City, Emperor for a Day, Night Revels of Han Xizai, 365 Days of Masterpieces and The Qing Emperor’s Wardrobe were all recommended by The Apple Store and became the best apps for audiences, which made the Palace Museum become a cultural brand expected and followed by the public
In addition to reflecting functional association in general information display, digital cultural and creative products of the Palace Museum need to extract cultural meaning and aesthetic emotion to interact with symbols applied in artistic content
Development of the imperial palace of Auspicious Symbols in the Palace Museum, The user can click on the design of various auspicious objects, open the display content such as interaction, convenient for the user to read the relevant cultural relics information, can magnify the details of the paintings, can browse different times with an auspicious symbol of cultural products, at the same time can be forwarded by a key to social media, to share the feeling of the auspicious culture symbol study
Summary
1.2 Summary of cultural and creative Industry of the Palace Museum. The Palace Museum, known as the Forbidden City, is the essence of ancient Chinese architecture. By 2018, the Palace Museum had developed more than 11,900 products, with the sales volume of cultural and creative works reaching 1.5 billion yuan. In this era of "mixing" and "crossover", with the further deepening of "Internet +", museums are increasingly aware that a single original exhibition form can no longer meet the growing cultural consumption demand of the public. Twelve Beauties of Prince Yong, Auspicious Symbols in the Forbidden City, Emperor for a Day, Night Revels of Han Xizai, 365 Days of Masterpieces and The Qing Emperor’s Wardrobe were all recommended by The Apple Store and became the best apps for audiences, which made the Palace Museum become a cultural brand expected and followed by the public
Sign-in/Register to view highlights & summary Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
