Abstract

In order to seek for a scientific method to enhance product sales profits, based on the regular pattern of product value innovation, the conflict between design innovation and cost control in product design stage is clarified. And studied the relationship between product design innovation and cost. The idea of cost control is introduced in the early stage of product development, the implementation of product modeling, product materials, product decoration, brand image building, and product promotion in all aspects of the application of cost control innovation strategy. Research shows that this method can reduce the cost of development in the process of product design, and through the art design enhance the value of the product.

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