Abstract

Cultural and creative design is a new design mode based on the Internet platform, which gathers the design wisdom of the public and provides online solutions for design tasks. Evaluation indicators are used to score cultural and creative design schemes that require manual construction of an evaluation matrix, which makes the evaluation efficiency very low and increases the product design cycle. Therefore, based on the deep belief network of cultural creation, the method of constructing the evaluation model of the scheme is designed in this paper. According to the characteristics of the deep belief network, the k-medoids clustering method is adopted, and the clustering key value k is set. Meanwhile, the clustering result is calculated, and k central point elements are obtained. Moreover, project the central point elements back to the cultural and creative design plan to obtain the characteristic plan, and use manual evaluation to calculate the comprehensive score. Besides, the feature scheme data and the data simulation formula are used to construct the training set of the deep belief network, which are used to train the evaluation model of the deep belief network to solve the problem of the length of time that requires a large amount of manual evaluation to construct the output of the training set. In addition, according to the number of evaluation indicators, the number of nodes in the input layer of the deep belief network is determined to define the initialization method of network weights and biases, formulating experimental procedures to determine the optimal network structure. In the simulation experiment, through the test analysis of the comparison model, the function synchronization rate in this paper is 4.2% better than that of the comparison method. After multiple iterations, the test effect is 7 times higher than that of the comparison method, realizing the optimal evaluation of the design schemes that have not been manually evaluated in the same design scheme set.

Highlights

  • In recent years, the term cultural and creative products have repeatedly appeared in people’s sight, and the new trend of fashionable life has been felt

  • Research and practice provide reference for the design and innovation of cultural and creative products, which have practical foundation and reference value. e regional cultural elements are rich in various forms, only part of which carries information related to the theme. erefore, cultural and creative products will be materialized and visualized, and typical regional cultural elements with strong symbolic sense and clear forms should be first selected [4]

  • For the deep neural network model used for the evaluation of cultural and creative design schemes, the number of visual layer nodes v is equal to the number of evaluation indexes, and the value is K. e number of nodes in the output layer is equal to the number of design results, with the value of 1

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Summary

Introduction

The term cultural and creative products have repeatedly appeared in people’s sight, and the new trend of fashionable life has been felt. Research and practice provide reference for the design and innovation of cultural and creative products, which have practical foundation and reference value. Erefore, cultural and creative products will be materialized and visualized, and typical regional cultural elements with strong symbolic sense and clear forms should be first selected [4]. Erefore, it is clearly recognized that product innovation is both the purpose and means of cultural and creative design, which is at the core of cultural and creative product activities. It develops ideas for the design of cultural and creative products [5]

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