Abstract
Under the background of “cultural going out”, how can Beijing International Book Fair better develop the copyright trade function of the book fair, determine the functional orientation and accelerate the publication of “going out”. As an international professional book fair with copyright trade as its essence, London International Book Fair should learn from and draw lessons from its characteristic functions and professionalism. This paper studies the opening of copyright trade under the background of “cultural going out”, and puts forward the problems at the current stage of Beijing International Book Fair; Then, focusing on copyright trade, this paper compares and analyzes the similarities and differences between the highlights and characteristics of Beijing International Book Fair and London Book Fair, draws on each other’s strengths to make up for their weaknesses, and analyzes the strengths and weaknesses of Beijing International Book Fair, so as to discuss the Enlightenment of London International Book Fair to Beijing International Book Fair and publishing industry; secondly, I think about the book fair and digital IP trade in the new era; the last part is the summary of the full text.
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