Abstract
This study aims to explore the visual discourse about women and their roles in the Romanian village, a discourse created by the picture postcards from the end of the 19th century and the first half of the 20th century. To reach this aim, we considered the following objectives: to realise a typology of the used research material, to identify the main representations of women, to analyse the relationship between the representations of women and the other represented elements (men, children, rural landscapes, households, tools, etc.), to discuss the main features of the visual discourse about the women from the rural area, for the respective period, based on the previous identification of the elements that became iconic through repeated representation. We used a critical visual methodology and discourse analysis to explore the picture postcards that represented women from the Romanian village, underlining the connection between their meanings and the cultural reality. Our findings are useful for similar research on gender and its visual construction from the end of the 19th century and the beginning of the 20th.
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