Abstract
Abstract The recent changing tides of social and political climate across the globe has impacted the influence of media and culture (Michael Gurevitch, 1982), and in effect, the social fabric of our globalised society. This paper uses theories from Sturcturalism to understand better the larger socio-cultural structures that lay deeply embedded into our understanding of society as a whole. This cultural understanding is important to look at media (and by extension film) through its power dynamics and capital it provides to the groups that it represents and the groups that it does not. The study of these representations as being in opposition to each other in the way of ‘in’ and ‘out’ groups to understand the ways in which culture and cinema receive minorities, and for this paper, the Indian Christian identity in India. Mainstream cinema or Bollywood helps in the translation of in and out groups into the ‘othering’ of religious minorities (Brons, 2015) while also presenting and confirming the already existing ideas of the identity of minorities. This paper looks to identify the importance of alternative cinema, in this case regional Malayalam Cinema, for minorities that have been marginalised by the media and their role in the repairing the self-image of these minorities. The intrinsic binary between the alternative and mainstream cinema here are representative of the power and lack thereof for these minorities in terms of their social and self-perception.This paper goes a step further by not just looking at Indian Christians as a homogeneous whole but also determining the difference in portrayal and representation of the different denominations of the Indian Christian community. Therefore, this paper attempts to explain the reasons for the invisibility of Indian Christian representation or its ‘other-ing’ in mainstream film while also understanding the binary in the internal cultural dynamics within the Christian population through the lens of popular culture and regional or alternative cinema.
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