Abstract
RESUMO Neste artigo, tratamos da accountability horizontal, da accountability societal vertical, da representação e da intertextualidade a fim de analisar as representações discursivas da escola democrática, da qualidade da democracia (DIAMOND; MORLINO, 2005; O’DONNEL, 1998) e da violência (MINAYO, 2006, 2009) que reproduzem relações de dominação e de exploração (FAIRCLOUGH, 2003). Esse estudo demonstra como os efeitos potenciais de sentido que a mídia jornalística transmite, no gênero reportagem, legitimam relações sociais hegemônicas. A análise linguística dos textos verbais, não verbais e multimodais da reportagem do portal de notícias Metrópoles sobre escolas públicas do Distrito Federal focou a seleção lexical de textos verbais, o enfoque multimodal e as metáforas utilizadas com base na Análise de Discurso Crítica (ADC) (FAIRCLOUGH, 2001, 2003, 2006) e na Teoria da Semiótica Social da Multimodalidade (TSSM) (KRESS; VAN LEEUWEN, 2001, 2006 [1996]; KRESS, 2010). Nesta pesquisa, evidenciou-se que o jornalista legitimou relações sociais hegemônicas, apesar de demonstrar alto comprometimento com a identidade social criada para o Governo do Distrito Federal por meio das metáforas que utilizou e da seleção lexical que fez dos relatos dessas autoridades.
Highlights
This work intends to investigate how meaning-making potentials from verbal, non-verbal and multimodal texts found in news discursively represent the democratic school, the quality of the democracy (DIAMOND; MORLINO, 2005; O’DONNEL, 1998) and the violence (MINAYO, 2006, 2009); and how they interact to reproduce relations of dominance and exploration (FAIRCLOUGH, 2003) based on the following categories: horizontal accountability, vertical societal accountability, representation and intertextuality
This investigation is qualitative, requiring a broader vision of the social process, and for this very reason, it is most appropriate to analyze the descriptive-interpretative type adopted for the relational approach of the critical linguistic-discursive analysis, within the scope of the Social Theory of Discourse (STD) (FAIRCLOUGH, 2001, 2003, 2006) and to analyze images, within the scope of the Theory of Multimodal Social Semiotics (TMSS) (KRESS; VAN LEEUWEN, 2001, 2006 [1996]; KRESS, 2010)
The sociosemiotic approach of the Linguistics was created based on the work Hodge and Kress (1988), grounded by the conception of Halliday (1978) on language as social semiotics, whose scope was the social functions of the language
Summary
■■ ABSTRACT: This work concerns the horizontal and vertical societal accountabilities, as well as representation and intertextuality, in order to analyze discursive representations of the democratic school, including quality of the democracy (DIAMOND; MORLINO, 2005; O’DONNEL, 1998) and the violence (MINAYO, 2006, 2009) that reproduces relations of dominance and exploration (FAIRCLOUGH, 2003). This work intends to investigate how meaning-making potentials from verbal, non-verbal and multimodal texts found in news discursively represent the democratic school, the quality of the democracy (DIAMOND; MORLINO, 2005; O’DONNEL, 1998) and the violence (MINAYO, 2006, 2009); and how they interact to reproduce relations of dominance and exploration (FAIRCLOUGH, 2003) based on the following categories: horizontal accountability, vertical societal accountability, representation and intertextuality Such relations between meanings build ideological positions, experience patterns and social interactions by means of choices based on the reality that is being represented, on which elements from other texts are introduced, on how they are intertextuality incorporated, on which are the voices of the text, on how they are either articulated or silenced, on the approximation of distancing between such voices and of the journalists, on how the democratic school is built, on how participants of the image approach their readers, on which image colors and on how images are visually combined in the organization of the text. We present the language, journalistic media and quality of the democracy as themes of the production conjuncture for the selected journalistic text
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