Abstract
The new economic structure in the world has dragged all sectors into a different formation. This formation is a process called globalization, which transforms comparative advantages into competitive advantages in all domestic and foreign markets. It is unlikely that the "Tourism Sector", which is considered one of the most important areas of today and the future, will not be affected by these events. This study seeks to analyze the changing market structure in the tourism sector with globalization and technological developments, and an assessment of the sector's competitiveness and how they can be brought into the country's economy. Key words: Tourism, Information and Communication Technologies, Competitiveness, Globalization, Technological Development
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