PUBLIC VALUE THROUGH TECHNOLOGIES DEVELOPED WITH OPEN GOVERNMENT DATA: THE LOVE SERENADE OPERATION CASE

Eduardo D Coutinho,Angilberto S Freitas

doi:10.1590/1678-6971/eramd210079

Eduardo D Coutinho, Angilberto S Freitas

Open Access

https://doi.org/10.1590/1678-6971/eramd210079

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Abstract

ABSTRACT Purpose: To understand the public value that the website Operação Serenata de Amor [Love Serenade Operation], based on open government data, can generate for society. Originality/value: Researchers are investigating public value generation through digitally transformed public services, i.e., public value directly generated by the government. However, the literature needs a better understanding of this phenomenon through digital technologies, based on open public data, developed by non-governmental actors, such as the Operação Serenata de Amor website. Design/methodology/approach: The study adopted a qualitative approach to understand and describe the public value generated by Operação Serenata de Amor. The data were collected through citizen comments about the website’s initiatives on social media and in articles published on the internet. The data were analyzed through content analysis. Findings: The Operação Serenata de Amor generated public value by doing, facilitating, and stimulating social control. It was also identified that the site added value to society by increasing citizens’ ability to exercise social control. However, this work was limited to analyzing data collected on the internet. In future studies, researchers may collect data through interviews with citizens to understand, with more details, the public value generated by the website.

Highlights

In several countries, the digital transformation of governments has shown results that demonstrate a more efficient public performance, integrated, accurate, flexible, and transparent (Goede, 2019; Mergel, Edelmann, & Haug, 2019)
This study aimed to understand what kind of public value the Operação Serenata de Amor website can generate for society based on open government data
The results showed that citizens evaluate the initiatives of the Operação Serenata de Amor website as fundamental for society

Summary

Introduction

The digital transformation of governments has shown results that demonstrate a more efficient public performance, integrated, accurate, flexible, and transparent (Goede, 2019; Mergel, Edelmann, & Haug, 2019). The GaaP model understands that software and data in public platforms must be open to third parties, such as citizens and private organizations, to complement and develop services and technologies capable of generating value for society (Brown et al, 2017; Cordella & Paletti, 2019). The GaaP model stimulates the development of several other digital technologies based on open public data These technologies have contributed to the generation of public value, either through the improvement and development of services for society (Bonina & Eaton, 2020) or through the expansion of transparency of government actions, democratic participation, and engagement of citizens in social control (Cordella & Paletti, 2019)

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