Abstract

This study offers a new comparison between Thomas More's and John Colet's ideology concerning wealth and property and their activities with the Mercers’ Company, in order to demonstrate their humanist aims of bringing virtue (pietas) and learning to society partly by means of business. It is argued that, as in the wider Church, there was a reciprocal relationship between profit and piety in the life and works of the two humanists, despite their apparent dismissive attitudes to money in their writings. As a result of their work, not only did the Mercers benefit from the two men's skills, but London gained a new school, the re-foundation of the Guild of the Holy Name of Jesus and the improvement of the hospital of St. Thomas of Acre along with More's legal and diplomatic services, which improved international trade relations, especially with the Low Countries. Their humanist philanthropy exhibited the active side of their devotional lives in their educational aims, civic service and social reform.

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