Abstract

Horticulture is currently a prima donna commodity that has very good prospects, considering the paradigm shift in food consumption towards the consumption of nutritious, cheap, and affordable food and easy to grow (maintain). The type of horticulture plant is one type of food crop that is classified as a staple food need such as; vegetables and fruits. This plant is commonly found in the North Toraja Regency, such as; in hot peppers, onions, and potatoes. North Toraja Regency is one of the areas that have the potential to develop horticulture agriculture. The purpose of this study is to determine the priority of the horticulture agriculture development strategy in North Toraja Regency. The research method used is a quantitative method with a type of survey research. The study was conducted in North Toraja Regency, South Sulawesi Province, from July to September 2022. The types of data collected include secondary data in the form of research results and formulations of national and regional agricultural policies, as well as primary data in the form of opinions of stakeholders related to horticulture agricultural development strategies in North Toraja Regency. The data analysis method is carried out with the AHP (Analytical Hierarchy Process) technique. The results of the study obtained that the main strategy in the development of horticulture agriculture in North Toraja Regency is a strategy of improving technology and business funding assistance.

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