Abstract
Sales Promotion Girl (SPG) chooses to become a Commercial Escort (Hookers) with some reason. In the process of choosing a side job, lifestyle, daily needs, and paying debts/installments play an important role. This study aims to reveal the rational choice of SPG who make themselves Escort outside working hours. The research design is a qualitative interpretive with a case study approach. The data processing technique uses data analysis methods, namely data reduction, data presentation, and conclusion drawing or verification. Data was collected through observation and in-depth interviews with 5 (five) informants who chose side jobs as Escort. Researchers use James S. Coleman's rational choice theory to explain this phenomenon by looking at the aspects of resources, collective behavior, sacrifices, and rewards. Lincoln et al., (1985), state that a case study is an in-depth and detailed study of everything related to the research subject. The results of this research show that the otherside of this professions pursued can support the SPG economy, the SPG work environment that occurs in the field plays a role in improving their self-quality and the reasons that make SPG has to choose to become prostitutes can be explained in this research.
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