Abstract
In recent years many political communication researchers have attempted to relate the attributes of political messages to the circumstances of the generative institutions of political communication, political institutions and media institutions. This mode of analysis helps reveal why the political messages produced by actors within these institutions have the attributes that define them and lead to their civic consequences. As its generative institutions undergo fundamental changes in response to altered circumstances, raising the possibility of corresponding but not yet known changes in democratic processes and practices, the study of political communication has taken on particular urgency. This essay describes some of the current research that endeavors to appreciate the wider context of political communication and illustrates some of the main themes of political communication study.
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