Abstract
This research aims to analyze competitiveness of Arabica coffee plant in Bondowoso regency, to have competitiveness simulation after experiencing changes in production, price, cost and exchange value and to analyze strategy to develop Arabica coffee plant competitiveness. Research areas determined by using purposive method are in Sumber Wringin subdistrict of Bondowoso regency. The applied research methods are descriptive and analytic. The applied sampling method is simple random sampling of 43 respondents of Arabica coffee plant farmers and 4 respondents of experts. The applied analysis methods are Domestic Resource Cost (DRC) and Private Cost Ratio (PCR) with the assist of Policy Analysis Matrix table, while the applied strategy of developing competitiveness is Force Field Analysis (FFA). The result of the analysis shows that Arabica coffee plant farming business in Bondowoso Regency has a high competitiveness shown by PCR value (0,29) and DRC (0,23). The result of sensitivity analysis shows that Arabica coffee plant farming business still has a good competitiveness if it is seen from the competitive and comparative superiority although there is a changing in input and output with the assumption that all factors are remain the same. Analysis FFA for the highest pushing factor is the quality of Arabica coffee plant which has urgency factor value as much as 1,97 while the highest inhibiting factor is on the limited expert workforce (1,27). The declared strategies are developing the quality of coffee plant, developing processing expertise in post harvest, doing accompaniment about Arabica coffee plant cultivation, harvesting, processing technique.
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