Abstract

The article gives the author’s interpretation of concepts such as the model of competitive field and competitive market conditions in the field, and shows how to quantify the competitive field provided adequate statistical base for the operation of enterprises in market competition. The authors offer a competitively construction company with a model of the competitive field, which gives the following definition: a model of a competitive field is a graph crossing function of the life cycle of concrete products construction companies. However, the model cannot afford to manage the process, it only helps to visualize the situation. To control you need to select a specific element of the model, which can be quantified. The authors make it through the competitive field, which is defined as a closed path created by the intersection of functions depending on the market price of the construction product by product positioning in the market of the time. For a quantitative analysis of the competitive field size must use the main economic-mathematical methods and types of statistical analysis of competition.

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