Abstract
Petanang Village is one of 10 villages in the Lembak District. whose livelihood is as a farmer. The utilization of these agricultural products is a partner of the Community Partnership (PKM) program, especially processed from cassava into cassava chips whose packaging is still fairly unattractive. Digital Marketing is a promotional activity and market search through digital media online by utilizing various means, such as social networks. The virtual world is no longer only able to connect people with devices, but also people with other people around the world. Digital Marketing which usually consists of interactive and integrated marketing facilitates interaction between producers, market intermediaries, and potential consumers. The purpose of this service is to improve the quality and quantity of cassava chip processing through dissemination of packaging development, digital marketing and product logo creation, so that the output issued will be more attractive and of course will increase the profit of each cassava chip business actor in the Petanang village, Lembak sub-district.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callMore From: PRIMA : PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
