Abstract
One of the phenomena which are currently headlining in 2019 is the presidential election campaign. The media are competing to spread the news about this phenomenon to the public which aims to provide information needs concerning many people, but it is unfortunate that the media competition, especially online media, do not follow the rules of the online media, because it wants to be the fastest giving headlines to the public to become a media that is loved. Student Voice UKM is the object of this research to see how they perceive the 2019 presidential election campaign from online media, to see whether online media follow the online media KEJ rules as obedient or not with detikcom's background being the first online media in Indonesia. That way the author makes this research using descriptive qualitative with Focus Group Discussion interview techniques for UKM Student Voice, with the theory used perception theory.
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