Abstract
In Indonesia, there is a wide variety of product innovations related to activities carried out by the community by promoting the marketing process. This development is also related to the matters of companies that compete with various innovations in developing their business to be more advanced. In a business, a lot of considerations are needed so that the profit or profit obtained is more than the capital spent but the quality is still prioritized. One of them is in marketing research which is a place for providers of products or goods to be traded. Market and Marketing Aspects are needed so that the buying and selling process can run smoothly and for transactions. It can be seen how vital the Market and Marketing Aspects are in a business. Where in a business this aspect is the most essential aspect. Market and Marketing Aspects are used in marketing methods in which you can find out how much demand there is so that the business runs properly. Many competitors that occur in the market make a study of the marketing aspects necessary to reduce things that can harm the company. The right marketing position will make the company get the desired profit. In marketing research, also states that there are various methods that can be used in society to support the economy by prioritizing innovative products, but problems in product innovation must be constraints with business capital and advantages or disadvantages, with the COVID-19 pandemic problem with the industrial sector experiencing a decline. Which is very drastic, thereby reducing the innovation that will be carried out.
Highlights
there is a wide variety of product innovations related to activities carried out
This development is also related to the matters of companies
that compete with various innovations in developing their business to be more advanced
Summary
Pasar pemerintahan adalah pasar yang terdiri dari unit-unit pemerintahan yang membeli atau menyewa barang dan jasa untuk melaksanakan fungsi utama pemerintah, baik pusat maupun daerah. 1. Metode penelitian secara survey, dengan melihat kronologi masalah dalam riset pemasaran yang dikaitkan dengan masalah pandemi covid 19. 2. Metode Kajian yang relevan, dalam memilih data data yang akurat dengan melihat alur proses dana yang masuk ataupun dana yang keluar. 3. Tambahan belanja APBN 2020 senilai Rp 405,1 triliun jokowi menyatakan pemerintah memutuskan untuk menambah anggaran belanja dan pembiayaan APBN 2020 untuk penanganan covid-19. 4. Prioritas anggaran di bidang kesehatan sesuai dengan keterangan jokowi. 5. Prioritas anggaran untuk perlindungan sosial 6. Prioritas untuk anggaran intensif dunia usaha pemerintah memberikan sejumlah intensif sebagai stimulus ekonomi untuk para pelaku UMKM. Hal ini dalam rangka mitigasi dampak virus corona. Kebijakan ini sangat diperlukan di tengah dampak virus corona yang merambah ke dunia usaha. Diharapkan dengan kebijakan ini bisa membantu mempermudah ekspor-impor.
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