Abstract
From various aspects, the role of MSMEs in the national economy involves the government in formulating the Development Program in the National Medium Term Development Plan (RPJMN). The 2004-2009 RPJMN emphasizes a program to develop a business support system for MSMEs and a program for developing entrepreneurship and competitiveness. This concerns the formation of business behavior to achieve a more successful or successful performance and structure of micro, small and medium enterprises.According to Widayatun "Creativity is the ability to solve problems, which gives individuals creating original / adaptive ideas their full usefulness function to develop".Keywords: Creativity; UMKM; RPJMN.
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