Abstract

Physical absence due to distance limits quality family time for workers due to job migration. Social media now has become a means of communication to maintain ties, form family identity, and replace physical presence. This research aims to test and prove the existence of differences between stayer and mover (circular) workers in utilizing social media for quality family time. This research uses quantitative methods, explanatory in nature, with comparative analysis. The survey method was used to collect data by filling out a questionnaire via Google Form. The sample was selected using convenience sampling from workers in a number of offices in the Jabodetabek area. Data processing was carried out using SPSS version 29 on 127 questionnaires filled in by respondents. The Mann-Whitney Test was used to determine differences in the use of social media by stayer and mover (circular) workers. The research results show that there are differences between stayer and mover (circular) workers in utilizing social media for family quality time, as measured by perceptions, attitudes, behavior and level of social media use. Behavioral variables have a moderate correlation to perception variables, and strong correlations to attitude variables. The variable level of social media use has a very weak correlation with the variables of perception, attitude and behavior. This proves that compared to stayer workers, mover (circular) workers use social media more to create quality family time and overcome physical absence. It is recommended that further research add qualitative methods (becoming mixed methods) so as to enrich and strengthen the data about the different reasons for using social media through in-depth interviews. Expanding the opulation, different research areas, and samples involving different community groups can be carried out to determine differences in the use of social media by other community groups.

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