Abstract
The article considers the concepts as “metaphor”, “political linguistics”, “a political discourse”, “Confucianism”. The issue of the use of a metaphor in the speech of political figures and what role it plays in political life of the country is touched. The article has examples what turns of speech are used in the speech by political leaders are given favorably to influence and influence public. Influence of Confucianism on consciousness of people and on political life of the country is considered. The relevance of this work lies in fact that use of a metaphor in political language is the direct tool of impact on consciousness of the people and also in how cultural, traditional values of China influence outlook of the person. The aim of this work is to reveal the main postulates of Confucianism and their influence on political consciousness of people. The objective of this article: to give definition of a metaphor; to reveal her main functions in a political discourse; to learn how traditional cultural values influence change of people’s consciousness according to example of Confucian philosophy; what role in domestic and foreign policy is played by the concepts connected with centuries-old history and the culture of China.
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