Parasitism or Symbiosis? A Selection of R&amp;D Strategy From the Perspective of Responsibility Paradox

Deyu He,Jian Sun,Hua Zou,Haijun Wang

doi:10.1109/access.2021.3091500

Parasitism or Symbiosis? A Selection of R&D Strategy From the Perspective of Responsibility Paradox

Deyu He, Jian Sun + Show 2 more

Open Access

https://doi.org/10.1109/access.2021.3091500

Copy DOI

Abstract

The innovation ecosystem advocates both enterprise value and social value. How to make the most beneficial decisions to promote the development of enterprise and system while fulfilling social responsibilities? From the perspective of the paradox of social responsibility, a differential game model of innovation research and development among enterprises in the innovation ecosystem is constructed. The paper analyses the impact of multiple factors on innovation ability and revenue. Including: the subsidy from government, the cost of enterprise and additional benefits from social effect. The conclusions are as follows:(1) Moderate implementation of social responsibility can improve the technical level, social effect and income of innovation system. To achieve the goal of symbiotic evolution of innovation ecosystem, it is recommended that the proportion of core corporate earnings should be higher than one third. (2)For the government, moderate subsidies are very helpful to improve the enthusiasm of technological innovation and social responsibility practice of enterprises. Moreover, the influence on the supporting enterprises (which is in the weak position) is more significant. But the rate needs to be kept within the range of (0, 2/3). Otherwise it will encourage “free rider” behavior and cause the system to evolve into a parasitic imbalance; (3) The social effect is a positive circular effect. It will increase overall revenue with R&D level of core technology. The interaction between them can promote the symbiotic evolution of the innovation ecosystem;(4) In the symbiotic innovation ecosystem, the profit ratio of core enterprises decreases, but the overall profit value increases.

Highlights

The rapid development of network economy and digital economy puts forward higher requirements for the core competitiveness of enterprises
As an integral part of the business model, corporate social responsibility requires companies to be responsible for the consequences of their actions
Corporate social responsibility plays a key role in the establishment and maintenance of corporate reputation

Summary

INTRODUCTION

The rapid development of network economy and digital economy puts forward higher requirements for the core competitiveness of enterprises. Some of the world's leading companies (Such as Apple, IBM, Procter & Gamble, Siemens, Microsoft, Google, Haier and so on.) have established dynamic and open innovation ecosystems These enterprises have produced many highly influential results through resource sharing and information exchanging with other members of the system. Corporate social responsibility plays a key role in the establishment and maintenance of corporate reputation This may have an important impact on R&D decisions in the innovation ecosystem. On the one hand, making profits is one of the ways to practice social responsibility It will promote the economic development process of the whole society. It is of great significance to explore the optimal R&D innovation model between core enterprises and supporting enterprises from the perspective of the paradox of social responsibility. The purpose is to explore the impact of social responsibility on R&D patterns between enterprises in the innovation ecosystem

THEORETICAL BASIS AND REASEARCH FRAMEWORK

PROBLEM DESCRIPTION AND MODEL CONSTRUCTION

STACKELBERG GAME MODEL

COMPARATIVE ANALYSIS

VIII. CONCLUSION